SEO and Image Compression: Why Speed Matters

Did you know that heavy images can hurt your search rankings? Google uses page loading speed as a ranking factor, and large unoptimized images are the #1 cause of slow websites.

Core Web Vitals

Google's Core Web Vitals heavily weigh LCP (Largest Contentful Paint). If your hero image is too large, it delays LCP, leading to poor user experience and lower SEO scores.

Best Practices for SEO

• Compress everything: Never upload raw camera photos directly to your website. Always compress them under 200KB if possible.
• Use WebP: Next-gen formats like WebP offer superior compression compared to JPEG/PNG.
• Lazy Loading: Load images only when they appear in the user's viewport.
• Alt Text: Always add descriptive alt text for accessibility and image search indexing.